Refreshing sampling and activation campaigns

To increase trial, awareness and market penetration of products.

Focused, relevant & measurable

For every objective and target group, Lime Factory creates efficient sampling and activation campaigns. Promotions that consumers are waiting for and that measurably lead to more awareness, appreciation and the intention to (repeat) purchase.



The perfect match

Reach your specific target group at the right time and place with a channel sampling campaign.


In-store activation


Increase rotation and alert consumers with an in-store activation campaign



Effective & cost efficient

Easily use our own platform for cashbacks and encourage trial and repeat purchases.


Contest campaign

Attract attention

With a win, you attract attention. And you don’t have to worry about it because we take care of everything for you.


Promotional website

Boost your campaign

Generate data from consumers and boost your promotional campaign with a campaign website.



Delivered to your home

Reach new audiences at home and learn more about your product with our Monsterbox of samples.

A project we are proud of

Taksi Spaaraksi

Development of campaign website, promo codes and customer service of savings campaign

From Riedel, we work very pleasantly with Lime Factory. Besides carefully building the beautiful campaign page and webshop, Lime Factory carefully thi...

- Jiska van Rhenen, marketing manager Taksi
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Venco Choco D'rop

Appropriate sampling channels for a "moment of enjoyment

You can't hand out a licorice that's meant to be enjoyed in peace to hurried crowds on the street. Such a product requires appropriate sampling channe...

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EC contest scores lots of attention and opt-ins

Not only the codes and the promotion website, but also the legal conditions, the prizes, the communication with the winners and even the customer serv...

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The most striking Halloween candy thanks to all-round activation campaign

The strength of this all-round activation campaign for MAOAM was that the various activation components followed on from each other. Throughout the cu...

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Go Tan & Melvita

Successful joint promotions with store floor activation gets follow-up

Above the fresh chicken shelf in 83 supermarkets, we place Melvita honey, Go Tan Sriracha sauce and a recipe for sticky chicken. We couldn't make it e...

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Ludicrous campaign via social media and special campaign website

We took complete care of Method during this playful campaign. We set up the social media campaign and campaign website, and also handled the handling ...

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Here's how we make campaigns measurable

Data & insights

During our campaigns we collect data and consumer insights that give you insights into the effect of your campaign on product valuation, repeat purchase and brand awareness.

Thanks to these clients, we have experience in every field

Let's work together!

Let us know what we can do for you and we will get back to you soon.

Chris Hagens