News

Sustainable and responsible business
At Lime Factory, we are aware of the impact our activities can have on our environment. This is why we have designed our business processes

What is the best place to sample?
Where is the best place to sample? At a train station or town square or at the butcher’s? Where does your sample get the most

Channel sampling does more for your brand
By sampling from retail and leisure locations, Lime Factory employs a substantially different sampling method than most other sampling agencies. Whereas they usually choose locations
How FMCG companies can lower their acquisition costs
Recent research by research firm Nielsen shows that for most FMCG companies, increasing market penetration is the No. 1 objective. Through the use of ads
Sampling at hairdressers: interesting for many brands
Lime Factory has a database of as many as 18,000 channels (locations) where we can sample. Channels with whom we maintain a good relationship and
Lime Factory launches new cashback concept
Lime Factory recently developed a successful new cashback concept to encourage repeat purchases of FMCG products. This is an extension of the successful Monsterbox concept.