Monster Box

There is no better place for sampling than where consumers can use your product immediately: at home! Often this is not possible, but it is at Lime Factory. Because we have the Monsterbox. A box full of (new) products that we send to consumers’ homes where they can try and review the products. And the best part is: participating in the Monsterbox costs you nothing.

Monster Box
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Who orders the Monsterbox?

The Monsterbox is ordered (primarily) by families with children whose parents are between the ages of 29 and 49. These families live throughout the country, with the majority residing in the Randstad. It is most often ordered by women. And their main motivation is curiosity. The target audience is also interested in cooking, shopping, and watching TV (both online and offline). With each edition, the Monsterbox attracts as many as 56% new consumers.

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Monsterbox reports

What does it get you?

Valuable insights! Everyone who orders the Monster Box is asked to give their feedback on the products they tried. As many as 10 – 15% of those who order do so! Among other things, they tell whether they already know the product, what they think of it and whether they intend to buy it more often. Additional (specific) questions can also be added to the survey. For example, consider a question about the product’s packaging or price.

Who do you reach?

With the Monsterbox you reach adventurous consumers. Our market research has shown that curiosity about new products is the most important motivation for the majority of our customers to purchase the Monsterbox. The Monsterbox buyer can be found in almost all age groups and family compositions. However, women aged 20 to 50 with children are overrepresented.

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Increased engagement with additional services

With our additional services, you can increase consumer engagement and get even more value from your Monsterbox participation. For example, consider a tell-a-friend action or win among our subscribers. Or use our newsletter and social media channels to increase your reach. We can also stimulate (repeat) purchases by organizing a cashback action for you. Please contact contact us and we’ll be happy to tell you more. Want to read more about it first? Take a look at some cases of previous campaigns.

Special editions

We also regularly release special editions of the Monsterbox. Think, for example, of an organic version with sustainable products, a baby edition with extra products for the little ones, a sports version, or a pet version with products for your dog or cat. If you would like to know more about this, please contact us.

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The advantages of working with Lime Factory at a glance

  • It's completely free; you just need to make products available.
  • You receive insights that tell you more about how consumers experience your product and whether they plan to buy your product more often.
  • With the Monsterbox, you can reach both the Dutch and Belgian markets.
  • We bring extra attention to your product through a mailing and posts on social media.
  • With our additional services, you can increase consumer engagement with your product and brand at a low cost.
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Monster Box

Want to know more about the Monsterbox? Visit the website for more information.

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Curious about how we can promote your product?

Every product is different and has a different target audience. That’s why we take a unique approach to each product. Curious to see what we can do for you? Contact us.