Upon arrival at the Landal GreenParks reception, a Quaker Kids voucher will be given to guests. With this voucher, guests can pick up a Quaker Kids sample including a flyer in the park shop. At Kleertjes.com the consumer receives a sample with every online order.
Landal GreenParks has indicated that the employees are very enthusiastic about the promotion. Consumers are pleasantly surprised when they receive a sample for free.
We have been told by employees:
“Promotion is going well. Especially on arrival days, many visitors come to collect the product. Strawberry more popular than chocolate!”
Consumers gave the following responses:
“My son has never had such a good breakfast in the morning. He loved finding the animals”.
“My kids liked it so I’m going to buy it, is something different than the boring sandwich. I mixed it with yogurt and they loved it!”
“The fun animal shapes are great! My kids thought it was a party to eat and immediately asked me to buy it in the store”.
The collaboration went well. We are therefore looking forward to repeating this sampling campaign in the future.