Lime Factory has set up a sampling campaign for Quaker at Studystore. Quaker Cruesli Nut Mix is a delicious cereal mix with roasted wholegrain oatmeal with a mix of nuts.
With Quaker Cruesli® you always have a varied breakfast. Quaker Cruesli® Nut Mix is a crispy whole-grain mix of roasted oats, wheat and puffed grains. Moreover, it contains delicious hazelnuts, Brazil nuts, pecans and almond slices.
This delicious mix has been distributed at the most well known shop for students, Studystore. The target group, teenagers and students, fits in perfectly. During online orders and at the cash register, a sample Quaker Cruesli® Nut Mix including flyer is sampled with every purchase. On the flyer there was a call to action to our feedback program.
The Nut Mix was received with great enthusiasm by the consumer. A satisfied Studystore customer said: “I ordered books from Studystore and suddenly received free Cruesli, really nice!”