Lenor Unstoppables Active at sport retail stores in France
Lime Factory has set up a sample campaign for Lenor at various sports retail stores throughout France. Lenor Unstoppables is a scent booster for your laundry, especially suitable for sportswear.
Let your sportswear smell wonderful again. Lenor Unstoppables Active is a scent booster especially suitable for sportswear! The odor protection technology combats unpleasant odors so that sportswear smells fresh again, even after intensive training.
The samples were distributed at various sports retail stores throughout France. The samples were, among others, distributed at Go Sport and Boutique Marathon.
When purchasing sportswear, consumers receive a free Lenor Unstoppables Active sample. The sampling campaign has been communicated by means of a flyer and counter standard. On the flyer there is a discount communicated for the next purchase.
The employees are very enthusiastic about the promotion. They like to hand out Lenor. Responses from employees are:
“The product smells good and people like to receive the sample. It is a good experience for us”.
“It gives us the opportunity to share something more with our customers. It’s a good experience!”