Lime Factory has set up a sampling campaign for Flora at various bakers throughout the Netherlands. Flora plant is 100% plant based and tastes very good!
Consumers were pleasantly surprised with a free sample Flora plant from bakeries at various locations of Tom van Otterloo and Bakker Meijer. With every purchase of bread, the consumer receives a free sample. Several bakeries are very enthusiastic about the action. For example, they say: “Consumers really enjoy getting Flora Plant!”.
The collaboration went well. We look forward to this sampling promotion taking place again!