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Felix cat treats at pet stores

Felix at pet stores

Lime Factory has set up a sampling campaign for Felix at various pet stores, supermarkets and cat hotels in Belgium. Felix Party Mix contains an irresistible, colorful mix of snacks full of enticing aromas, delicious flavors and attractive textures.

FELIX Party Mix contains proteins, vitamins and Omega 6 fatty acids that help your cat to live a healthy and happy life. Contains no added artificial colors.

With every purchase, the consumer receives a free sample including flyer. Several stores are very enthusiastic about the promotion. Consumers also find it a nice extra. So they say:


“Customers are thrilled to receive a sample. They are very enthusiastic. I also put a sample and flyer in the package online.”
“The promotion goes quite quickly and customers are happy to receive a sample”.
“We ask consumers if they want a sample with their cat product and so far no one has said no. Very successful promotion!”

The collaboration went well. We therefore look forward to this sampling promotion being able to take place again.


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