Lime Factory has set up a sampling campaign for BubbelFrisss at The Athlete’s Foot. BubbelFrisss is a delicious fruity soft drink full of fruit in surprising fruit combinations with sparkling water.
BubbelFrisss is bursting with fruit because it contains more fruit than comparable soft drinks. The samples were distributed at various locations of The Athlete’s Foot. The consumer receives a free sample with every purchase. The promotion was communicated through a counter standard and flyer.
The employees really like being able to give away a sample. And consumers are pleasantly surprised when getting a sample.
Hereby also a number of responses from consumers:
“Easy to take with you.”
“Bubbelfrisss is just super tasty.”
“Nice addition to DubbelFrisss!”
The collaboration went well. We are therefore looking forward to repeating this sampling campaign in the future.