For Argeta, we set up a cash-back campaign via our platform Kassabonkorting. Kassabonkorting is a platform for cash back campaigns and is an alternative way for consumers to try a product in the shop. A cash back strategy lowers the threshold for acquiring new customers.
Argeta is a chicken spread, delicious on bread or for dipping. Argeta asked us if we could help them increase the rotation of their products. We set up a cash-back campaign for them via our platform kassabonkorting.nl. The consumer can try one of the Argeta products for free. After the purchase, the consumer can easily upload the receipt by going to the landing page on the Argeta website.
This campaign was communicated to the consumer in various ways. A display has been placed in supermarkets throughout the Netherlands, together with a floor sticker and a shelf card. In addition, the campaign was communicated through the social media channels of Argeta.
Curious about the possibilities of Kassabonkorting? Watch the video or take a look at this page.