Do you focus on a different generation than your own with your product? If you are born in a different…
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It is the wish of many people: a campaign or promotion that goes viral on the internet. A viral message…
Many people start the new annual planning in mid-August / September. There will be a lot of brainstorming about new…
Sampling does something that no other marketing effort does: surprise the consumer with something physical in their hands. And guess…
Sampling has changed considerably in recent years, including cosmetics sampling. Research from Euromonitor International shows that a free sample is…
When you want to start a sampling campaign, you can choose from many different methods. It can be difficult to…
The combination of social media and sampling is a good example of a meeting of offline and online marketing. Sampling…
Standing out, it remains a difficult job for some brands. Sampling can ensure you that your product gets the awareness…
Ask people who have no experience with sampling the question what sampling means and you often get this answer: ”…
